LAST DESPATCH this Bank Holiday is Thursday 23 May. We will deliver on Wednesday 29 May. Have a lovely break
RAWgust – Poppy wants YOU to join the Raw Revolution this August  🥩🥕

RAWgust – Poppy wants YOU to join the Raw Revolution this August 🥩🥕

RAWgust – Poppy wants YOU to join the Raw Revolution this August 🥩🥕

Our most anticipated month of the year has finally arrived! Our RAWgust campaign is live for the second year running and we want you, both humans and doggies alike to get involved 😊

What is RAWgust?

RAWgust is a ‘change-for-life’ themed month for pets. We are calling on all pet owners to pledge to try feeding raw food throughout the month. The campaign provides an opportunity for us to make noise and educate those that are unfamiliar with the benefits of feeding raw, while also encouraging those who have always wanted to try it, to see how easy it is to do. If a pup parent already feeds raw, we want them to try Poppy’s Picnic and see why they should make a long-term switch.

How can I get involved?


Paws what you’re doing! We have exciting things lined up. For RAWgust, we have an exclusive with canine nutritionist and presenter of the BBC Radio London's the Barking Hour,  Anna Webb, who will join our Chief Woof, Dylan for a Facebook Live. This is your chance to ask all things raw feeding, so let us know what you’ve always wondered! Follow our Facebook page for more details

Our amazing Poppy’s Picnic brand ambassadors including soap star, Gemma Oaten and Agility champion, Jess Cuthbertson will also be getting involved this RAWgust. From guest videos, blogs and social posts, they’ll be sharing their, and their dogs’, raw feeding journeys 

We’re also getting up close and personal with some of the finest independent pet stores we have the pleasure of working with in our ‘Stockists in the Spotlight’ series. Each week this month, we’ll be sharing a video of us interviewing 5 of our wonderful stockists on topics such as the rise of raw feeding in their local areas and the benefits of raw. Perhaps your local store will be featured! You can find more info on all our stockists here

And of course, sharing is caring! If you already feed our raw food (hoorah..!), encourage your family and friends to try a healthier way to feed their pups. Our tasty, balanced recipes will have their dog’s tail wagging in no time. We have also just launched our new Belly Rubs Rewards Scheme where you can get a 10% discount off your next order when you introduce Poppy’s Picnic to your pals. Will you help us spread the word of the wonderful world of raw?


If you’re new to raw, why not try Poppy’s Picnic for a month?

If you’d like more information on why raw food is the best diet for dogs click here

If you’d like more information on how to feed Poppy’s Picnic, click here

Let us know you’re with us by sharing your updates on social media and using the hashtag #ItsTimetoRaw

If you have any further questions on giving raw a go, don’t hesitate to call our VIP (Very Important Paws) Team on 01380 716 599 or email

Much kindness and a big WOOF,

Dylan & Poppy x