Building confidence and calm from day one

Puppy socialisation is one of the most important things you can do to raise a happy, well-adjusted dog. Done well, it helps your pup learn how to cope with new people, other dogs, different environments and unexpected situations — all without fear or aggression.

In this guide, we’ll explain what socialisation really means, when to start, and how a healthy routine including quality food from Poppy’s Picnic supports calm behaviour during key development stages.

What Is Puppy Socialisation?

Socialisation means positively exposing your puppy to a variety of experiences while they are still young and open to learning. It’s about helping them feel safe, not just getting them used to everything.

It includes:

 

• Meeting people of different ages, sizes and voices

• Encountering other friendly, vaccinated dogs

• Experiencing everyday noises (traffic, hoovers, doorbells)

• Walking on different surfaces (grass, gravel, wood floors)

• Visiting new places (parks, vets, cafés, cars)

 

When Should I Start?

The key socialisation window is from 3 to 14 weeks of age, but safe, gradual exposure should continue for the first year and beyond.

You can carry your pup before vaccinations are complete, then introduce on-lead outdoor contact once your vet gives the go-ahead.

How to Socialise Your Puppy Step-by-Step

 

1. Take it slow

 

 

• One new experience at a time is enough

• Let your puppy explore at their own pace

• Never force or overwhelm them

 

 

2. Make it positive

 

 

• Use treats and praise

• Stay calm and relaxed

• End on a high note

 

 

3. Create positive pairings

 

 

• Noises, new people or surfaces should be paired with something nice

• If your pup is nervous, back off and try again later

 

 

4. Use controlled environments

 

 

• Invite calm dogs and gentle people to meet your pup

• Avoid dog parks or chaotic public spaces at first

 

 

5. Repeat and vary

 

 

• Repetition builds confidence

• Try different times of day, lighting and weather

 

Expert quote

“Good socialisation isn’t about exposure alone. It’s about creating safe, positive experiences so your puppy learns the world is a good place.”

– Sarah Jameson, Puppy Behaviour Consultant

How Food Can Support Calm Behaviour

Puppies process a lot of new information every day. Feeding fresh, natural food supports brain development, reduces gut discomfort and helps keep energy balanced — all of which support calmer, more confident behaviour.

Poppy’s Picnic raw food is made from real meat, offal and vegetables with no additives or fillers. It’s ideal for helping your puppy feel good inside and out.

Great choices for socialisation periods:

 

• Power Balls – Chicken Complete – Easy to portion, gentle on young tummies

• Mighty Mince – Turkey Complete – Lean, light and ideal for sensitive pups

• Variety Boxes – Try different proteins to suit their taste and digestion

 

Things to Avoid

 

• Overwhelming your puppy with too many new things at once

• Allowing bad experiences (rough handling, loud bangs, aggressive dogs)

• Waiting too long to start socialisation

• Rewarding fearful behaviour by over-comforting

 

Final Tips

 

• Focus on building trust with your puppy

• Keep sessions short and positive

• Reinforce calm behaviour with praise and food

• Be patient and consistent

 

Socialising your puppy is about setting them up for life — the more confident they are now, the happier they’ll be later.

Support your puppy’s development with real food from Poppy’s Picnic — healthy meals for calm minds and strong bodies.